COTA NSW Strategic Plan 2018-2020

Our Mission:  We advance the rights, interests and futures of Australians as we age.

Our strategic focus is to:

• Have meaningful engagement with a wide range of older people in NSW
• Provide strong, credible leadership and be an authoritative advocate             
• Provide excellence in programs and services
• Be a capable and sustainable organisation

Our strategic objectives

Meaningful engagement:

COTA NSW talks to a wide range of older people around NSW to understand their lived experiences.

• Develop a Consumer Engagement Strategy designed to increase the number of people who engage and participate with the organisation.
• Develop strategic partnerships with organisations that work in diverse communities so as to expand the reach of our programs.

Strong, credible leadership and authoritative advocate:

COTA NSW is the credible and informed voice for older people in NSW, and is influential in driving debate and policy change in the community.

• Develop a Communications Strategy to ensure we communicate with all stakeholders in ways that are relevant to their needs and interests.
• Continue to be a strong voice for older people in NSW by participating in public debate at all levels.

Excellence in programs and services:

COTA NSW provides programs and services that are responsive and tailored to the needs and interests of older people.

• Increase capacity to work with corporate organisations through the development of shared value proposals.
• Seek opportunities to work with government on social impact programs that are designed to improve the lives of older people, and are cost effective and measurable.

Capable and sustainable organisation:

COTA NSW will invest in innovation, develop effective partnerships, implement best practice processes and develop the team to ensure it is best places to achieve our strategic goals.

• Streamline business process to ensure that COTA NSW is an efficient and well governed organisation that represents value for money to government, philanthropic and corporate funders.
• Build a high performing and engaged team, which delivers excellent in programs and services. Have a clear succession and development plan for Board renewal and governance effectiveness.

Our Stakeholders

Older people - people in NSW aged 50 years and over, broadly segmented into three groups:

• Working, employment transition, early retirement

• Retired, healthy, active, independent

• Requiring support or accessing services and support

Members and supporters - individuals, corporate members, other organisations of older people, volunteers, contributors and program participants

Government - NSW State and Local Government directly, and Federal government indirectly

Partners - project, program, policy and advocacy collaborators

Clients - commercial operators

As a peak body, COTA NSW undertakes initiatives under the priority areas set out by the NSW Government, Department of Family and Community Services.

PLEASE CLICK HERE FOR OUR STRATEGIC PLAN 2018-2020